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Entries tagged “kraft”

Kraft’s Advice to Law Firms

insights Kraft’s Advice to Law Firms Yaacov P. Silberman · March 28, 2010

What does the General Counsel of a Fortune 100 company want from a law firm?  In the case of one former GC – Theodore Banks of Kraft Foods – the answer is printed in black and white.  The ABA’s 2004 publication, “Marketing Success Stories” edited by Weishar and Smiley begins with an essay by Mr.…

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