Entries tagged “celebrities”
FTC Warns Celebrities Over Social Media Endorsements
insights
Joseph I. (“Joe”) Rosenbaum
·
June 8, 2017
The Federal Trade Commission (FTC) has been trying for years to make so-called “influencers” clearly disclose when they are being paid for, or otherwise benefit financially from, promoting a product over social media so audiences are aware of the incentive involved in that promotion. In a news release, the FTC said it sent more than…